Job applicant tracking systems have become a part of how business is done today. It used to be that these sorts of technologies were primarily used by large companies and corporations. They had a lot more people and positions to keep track of, and had the financial capacity to invest in such targeted business technologies, which were – back then – comparatively costly. Nowadays, that has all changed. The associated technologies have dropped in price as they became more widespread, and smaller businesses now use them in place of a far more costly human resource management department. This wider, more mainstream use has led the leading applicant tracking system makers to focus on usability.

Usability is an important factor in the use of job applicant tracking becoming a more common means of handling the multitude of human resource management associated tasks. While in larger businesses that have a dedicated human resource management staff or in the big corporations that have an entire department of people managing the myriad of tasks surrounding the effective management of human resources there are likely to be staffers specializing in computer operation, that is not typically the case in smaller businesses. Often, any type of computer work, including using such programs as ATS applicant tracking or job recruitment software, is going to be done by the owner of the business and perhaps one or two others.

Certainly computer comfort levels are increasing throughout the population, but there are still a large proportion of smaller business owners that, while able to perform basic functions on the computer, are not really comfortable with those that are more complex. This is the scenario that the makers of the top applicant tracking systems had in mind when engineering the most recent of these types of targeted business technologies – improving the typical end user’s experience and increasing their ability to gain the maximum potential benefits of using such technologies. By designing these systems in a more intuitive fashion and making them easier to use, the leading applicant tracking systems have contributed significantly to small business success.

That’s because often it is specifically smaller businesses that have the most to gain from using job applicant tracking systems. The increase in efficiency and cost effectiveness in achieving staffing goals makes more of a difference in overall success, comparatively and proportionately, to small businesses because they typically operate with smaller budgets and thinner profit margins. Increasing their ability to reach into the broader labor pool and effectively compete with larger and better funded companies for talent and labor helps these smaller businesses to be more competitive on every level. Furthermore, the top applicant tracking systems have features that help the user be sure that everything related to recruiting and hiring applicants is done in full compliance with federal, state, and local employment law.